TONE and VidOvation To Offer Audio Activated User-Engagement Technology for Live Events
The TONE® Knows and VidOvation today announced a partnership to integrate TONE’s direct-to-device marketing and analytics technology platform with VidOvation products and services in the broadcast, production, streaming, and Pro AV markets. This partnership will give VidOvation customers the ability to run video, audio, and data transmissions enabled with TONE to broaden user engagement in live events.
TONE’s personalized Audio Activated QR™, with its patented TONE Technology™, gives consumers the ability to connect with their favorite brands during live events. In its simplest form, TONE delivers tiny fragments of engineered audio, aka TONE Tags®, through any audio-based delivery system. When combined with a TONE-enabled mobile app, it listens to beacons or transmitters for audio QR codes embedded in the audio tracks of film, television, advertising, digital signage, and other media. This embedded code gives the mobile app the geolocation of a user’s device, identifying the media they are engaged with and pinpointing their location at a live event. By passively engaging the user with personalized content, its delivery is based on the user’s location and promotional information within their vicinity, making the mobile app a perfect companion for organizations involved with live events — including trade shows, sporting events, live television, cinema, and retail sales.
Global design and BIM software provider 
In light of the company’s rapid growth and the obvious necessity to provide its customers with innovative answers to new workflow models, Lawo has established a CTO Office staffed with experts from all areas, dedicated exclusively to achieving the overall strategic goals of Lawo’s product and R&D organizations. The CTO Office drives innovation and marketable solutions for current and future developments, and ensures that the forward-looking initiatives of the corporate strategy are delivered.
TASCAM is pleased to announce the debut of the SB-16D 16-in/16-out Dante Enabled Stage Box. The TASCAM SB-16D stage box offers all the advantages of Dante networking, combined with seamless integration with the new TASCAM Sonicview Digital Recording and Mixing Consoles. Controllable by means of the TASCAM IO Control app or via the new Sonicview consoles, the SB-16D can be used as a floor stage box or rack mounted, and multiple stage boxes can be used simultaneously in a Dante network.
The Awaken Church Enhances Their Production Team's Experience with the World’s First Wireless Dual-Mic ENC Intercom Headset System — Solidcom C1 Pro.
The debut edition of Integrate Middle East 2023 is set to provide the only platform for all professional audio-visual (Pro AV) and media industry thought leaders to contribute to the growth of the entertainment sector and several vertical markets in the UAE. Co-located with CABSAT, the long-running trade event for the media technology sector, the exhibition will spotlight the latest Pro AV technologies through demonstrations, educational sessions and discussion as well as inspire the professional community to adopt new trends in the sector.
FOR-A, a cutting-edge video broadcast technology company backed by more than 50 years' experience, has expanded its offering still further through a strategic partnership with Alfalite, manufacturer of high-quality LED panels for screens and volumes. Initially the agreement allows FOR-A to market the screens in selected areas but the intention is that this will become a global arrangement.
Marshall Electronics
BenQ
