Avid today announced that aspiring creative people around the globe have now downloaded Avid’s free Pro Tools® | First, Media Composer® | First and Sibelius® | First more than two million times. Avid First tools were made to give new generations of artists essential experience and a career foothold by learning the same tools that professionals use every day to edit, record and compose the most popular films, television and music enjoyed by people everywhere. Downloads of Avid’s “freemium” offering have more than doubled since 2018, enabling many creators to enjoy producing music and videos with industry-leading tools for free—ultimately having the option to upgrade to any of Avid’s affordable paid subscription plans.

Since Avid initiated the First product offerings, Pro Tools | First music creatives who are just beginning their journey in recording, engineering and production can record, mix and collaborate using the industry-standard tool. With Media Composer | First, beginner video editors get all the features and functionality they need to tell great stories, while learning the industry’s leading professional non-linear editing tool. For music composers, Sibelius | First is a powerful notation tool for music composition, transcription and reviewing.