Kramer Electronics is pleased to announce industry veteran Michael DiBella has been appointed to the position of Director of Collaborative Solutions. In this role, Michael will be responsible for targeted business development to grow and support the VIA wireless collaboration product line.
Michael will work closely with senior management to promote VIA products by highlighting their unique value proposition for the meeting spaces marketplace. He will be creating and leveraging a mix of sales and marketing tools targeted to Kramer’s dealer/integrator channel, while also creating end−user awareness which will drive sales potential through the dealer/integrator channel; positioning Kramer’s wireless & streaming solutions in untapped and competitive market verticals, including Corporate and Education segments.
DiBella comes to Kramer Electronics USA with an extensive background and track record of success in sales and marketing strategies. Along with a B.A. in Communications from Curry College, DiBella has over 20 years of experience in strategy, execution and analytics. Over these past 20 years, DiBella has acquired an extensive background in identifying trends and defining go−to market strategies.
“We are extremely pleased and also very excited to announce the addition of Michael DiBella to the Kramer Team,” stated Dave Bright, President of Kramer U.S. “Michael brings a wealth of firsthand experience and knowledge to the position, and he is already well−known and highly respected in the Pro AV world. VIA is one of Kramer’s most important product launches and Michael will be leading the effort in the U.S.”
DiBella brings a great deal of experience to this position. Prior to joining Kramer, DiBella previously conceptualized, developed and implemented the marketing and release of wireless connectivity devices to the Pro AV market for Crestron Electronics.
“I am very excited about joining the team at Kramer,” DiBella stated. “The VIA product is the current evolution of technology that has been proven in the marketplace since 2004 and the opportunity for this product at this time, especially when huddle spaces are such a hot trend in both educational and corporate markets, is very exciting.”
DiBella currently resides in White Plains, New York with his wife Beth Ann and son Dominic.